Quantifying Human Attention
See exactly where eyes land, how long they stay, and what gets ignored — before you ship.
First attention, made visible.
Every visual medium competes for the same scarce resource: a person's first glance. VisorLabs tells you who wins that competition — before you spend a dollar on production or media.

Foundational model
Trained on real human attention data to replicate the full distribution of human visual attention, not just click maps or heatmap averages.
Any surface
From digital ads and landing pages to physical billboards and packaging, our model simulates human attention on anything visual.
Before the audience
Test creative before it goes live. Know what captures attention, what gets skipped and what competes for the same gaze.
Attention comes before the click.
Every click starts with a glance. VisorLabs shows you where visual attention lands in the first few seconds — so you can fix what goes unseen before any traffic arrives.
Where does the eye land first? What gets seen and what gets skipped?
Does the headline hold attention? What pulls focus away before the message lands?
Make every element earn its position. Optimize before traffic arrives.